AL!VE joins the line-up

Inspired by the growing trends across athleisure, AL!VE introduces a multi-beneficial range of bath and body care products which work out as hard as you do. These truly multi-functional formulations not only work but go the extra mile to deliver what your skin needs before, during and/or after exercise with a Benefit-led approach to body care that meets the fast-growing market needs of the fitness + health & well-being category.

All the AL!VE formulations are Powered by Magnesium and contain proven natural ingredients including minerals and vitamins to boost the skin’s natural health. Depending on the range, their natural aromas also help calm, stimulate or boost your mood.

Magnesium was chosen as the hero ingredient due to its molecular structure which makes it easily absorbed by the body and work faster. As well as this, magnesium is an essential mineral for keeping skin and body feeling and looking healthy. It supports the natural functions of the body such as boosting energy production, combating fatigue as well as having anti-inflammatory properties.

So, try out our new range of products and let AL!VE help you feel energised and re-charged.